Powerful insights from Big Data
Having access to a leading data analyst and expert brand strategist, means your research will be framed for strategic performance.
We process and analyse petabytes of unstructured data using artificial intelligence—specifically, natural language processing—within days.
We uncover patterns in content that drive engagement, by measuring audience emotions.
Turn attention into engagement
Engagement is the key to lasting success in the attention economy. You can manufacture attention, but the deeper you can engage your audience, the stronger an emotional connection you will foster, and the greater the brand loyalty you will build.
Through language data, we can understand what people are deeply engaging with, helping you to shape your brand, campaign or content in a way that will connect deeply with an audience.
Pinpoint your brand strategy
With this knowledge comes incredible power.
Using the audience and competitor insights gained from petabytes of language data, we can help you develop a brand, PR, advertising or creative strategy that’s designed to deepen engagement.
Better still, we can track its impact over time, revealing how your audience truly feels about you, and how to stay ahead of your competition.